New data from the Organic Trade Association shows that the organic food industry grew to $35.9 billion in 2014. Organic food sales accounted for close to 5% of total U.S. food sales last year.
Organic items used to be limited to upscale grocery stores and other niche retailers, but recently, the products have gone mainstream. Even WalMart started offering organic products in 2014.
To recognize the growth of this category, we spotlighted some of our favorite organic products made with honey:
Alpine Valley Organic Honey Whole Wheat
Alpine Valley Bread, Mesa, Ariz., specializes in manufacturing and distributing flavorful Organic Whole Grain Bread, as well as private label breads, buns and rolls. The family-owned and operated business is dedicated to providing consumers with natural, organic whole grain breads that have no added fat, cholesterol, artificial flavors, dairy products or preservatives.
Alpine Valley’s Organic Honey Whole Wheat is made with 100% organic whole grain wheat flour and is sweetened with organic honey. This delicious bread is packed with protein and fiber.
Annie’s Organic Honey Wheat Pretzel Bunnies
Annie’s Organic Honey Wheat Pretzel Bunnies are great for snacking on the go. The pretzels have no hydrogenated oils, synthetic colors or preservatives. The pretzels have organic honey and sea salt to give them a not-too-sweet taste.
Annie’s Homegrown Inc, Berkeley, Calif., was founded in 1989 with a mission to cultivate a healthier and happier world through nourishing foods and honest words.
Wolaver’s Wildflower Wheat
Wolaver’s Organic Ales, Middlebury, Vt., became the first certified organic brewery in the United States in 1997. The company combined a passion for brewing ales with a strong belief in the benefits of organic farming. The ales have been brewed and bottled at the Otter Creek Brewery since 1998. Wolaver’s Wildflower Wheat is a delicious, unfiltered wheat ale, brewed with organic chamomile flowers and organic honey.
Green Valley Honey Yogurt
Green Valley Organics, Sonoma County, Calif., is a small family business that has been producing award-winning goat milk dairy products since 1968. The products are free of artificial coloring, preservatives and stabilizers. Green Valley Honey Yogurt has a naturally sweet flavor and a creamy texture. It is made with 100% organic fresh farm milk and organic wildflower honey.
Liberty Chocolate Dark Chocolate
Liberty Chocolate is a Vermont-based confectioner that creates chocolate with organic cacao beans from Peru and organic honey. This organic chocolate gets its sweet taste from the honey, which is an essential ingredient in every single bar. Liberty Chocolate Dark Chocolate is the signature flavor of Liberty Chocolate and has a robust, full flavor that is sweetened with organic honey.
As physical activity becomes more important, adults of all ages are turning to food and beverages for convenience and energy.
According to market research publisher Packaged Facts, 36% of all adults in the U.S. consume sports drinks, and the nutrition bar market grew 8% in 2014.
New findings by Packaged Facts show that there has been a shift away from unhealthy drinks and snacks. More consumers are demanding natural sports drinks and nutrition bars, and consumer interest for more natural food and beverage products has extended to sports drinks.
Many market leaders have been reformulating their products to address criticism by highlighting the use of natural ingredients and using more natural sweeteners. Honey can be a great ingredient in sports drinks. Kerri Walsh Jennings, three-time beach volleyball gold medalist, uses honey as a natural energy booster in her workout regimen.
DIY Natural has a great recipe for a homemade, natural sports drink that uses honey.
Juice a lemon and a lime, straining out any seeds (and pulp if you wish). Add all the ingredients to a container with a tight-fitting lid, and shake well until honey and salt are dissolved. Chill in the refrigerator.
This makes about 1 quart.
Market research from Packaged Facts’ “Crackers: U.S. Market Trends” report reveals that the cracker movement is gaining steam. Brands are trying to overhaul old cracker products with new flavors and healthier ingredients to encourage consumers to snack on them.
Although the cracker market is being transformed, the traditional cracker brands still have a significant foothold. About 40% of households still use saltines, and 23% continue to use graham crackers, according to Packaged Facts.
As marketers are transforming crackers into snacks, the boundaries between crackers, crisps and chips are blurring, according to the Packaged Facts report. Breakfast biscuits are one of the newest innovations taking off in the cracker industry.
Check out these delicious cracker products that use honey.
Post’s Honey Bunches of Oats Breakfast Biscuits are made with 100% whole grain and wildflower honey to mimic the taste of the classic breakfast cereal.
Ritz Crackers Originals Honey Wheat are just like the original flaky crackers, but are baked with whole wheat and honey.